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@Washedupcynic@lemmy.ca

2026-10-01 05:14 UTC

You may notice this the next time you're at a McDonald's drive-thru The fast-food giant said during the company’s Investor Day presentation Sept. 23 that it is launching the McDonald’s Media Network, a new advertising business that will allow other companies to place ads across McDonald’s digital platforms and restaurant screens. McDonald’s began testing the idea in August 2026 at 450 company-owned U.S. restaurants, the chain said during the presentation. This does not include franchisees which are independently owned and operated. The pilot features advertising from other companies on digital drive-thru menu boards after customers place their orders. Between this, dynamic pricing, and the god awful food and service, there is no reason to keep eating this trash.

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