It’s a little better than usual pricing simply because it isn’t as popular, it’s not as if you have a choice in the type of RAM that you buy for your system, but there’s not much in it. I guess if you are im the market for a lot of RAM it would be a noticeable price difference l, but if you just in the market of a couple of sticks to add to your personal rig you’re not going to notice the price difference that much, it certainly less than the fluctuations you get between retailers.