Apple’s $1,999 iPhone Duo puts the company's status-symbol power to the test” “By 2030, IDC expects the category to account for 10% of smartphone revenue while still representing only about 3% of units. That gap between volume and value is central to Apple’s opportunity. “Duo is fast becoming an aspirational foldable,” IDC’s Nabila Popal told CNBC, comparing its appeal with Apple’s broader position as an aspirational smartphone brand.” https://www.cnbc.com/2026/10/16/apple-iphone-duo-demand-price.html